The Objective Blog

Ready? Set? Deploy?

Introduction The big day has finally come. After months of planning meetings, design iterations, and development efforts, your web application is ready for laun

The Database Dilemma: Part 2

If you missed it, in Part 1 we glossed over some of the benefits and limitations associated with the two prevailing database paradigms, relational and non-relati

The Database Dilemma: Part 1

One of the many things we love about the software world is how frequently new frameworks, languages, or tools will swoop into the scene and offer up new approach

Accurate vs Expensive

For over 15 years now we've been taking people's ideas and turning them into reality. Designing and developing so many products has given us the opportunity to l

MVP is a Relative Term

We talk to a lot of potential clients who have heard or read about the concept of a Minimum Viable Product (MVP). Thanks to the lean startup methodology, startin

Startup Guide: Are you choosing the right tech stack?

You've got a potential client that wants to build The Next Big Thing™. Or maybe it's your Big Idea and you're hiring the development firm down the street to buil

HTTP/2 Will Improve Your Site

When was the last time you said, "Technology is always staying the same"? You've never said that. No one has. We're all continually amazed at how fast technology

Building Without an Architect

You wouldn't build a home without first hiring an architect. If you wouldn't build a home without an architect, you're doubly unlikely to build a commercial offi

New HTML5 Blog

Our clients are asking a lot of questions about HTML5 so we decided to put together a simple blog where we can centralize information related to HTML5. If Steve

Internet Explorer 6: Time to Go

Developing websites to look right in all browsers can be a pain. Many people aren't aware that browser manufacturers often deviate from established web standards