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Hombre Del Este
BRANDING:
PRODUCT CONCEPT, LOGO DESIGN
We're foodies. So when we got the chance to help create the identity for a new fresh salsa brand, we jumped.
PACKAGING:
LABEL DESIGN
In a crowded grocery, labels are king. We wanted the Hombre del Este labels to show the brand's personality in a way that passers-by wouldn't be able to resist grabbing one and adding it to their cart. And the words on the package are no lie, it really is yummy.
