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Fusion Radar: October 15, 2014

October 20th, 2014 - by Agency Fusion - Salt Lake City, Utah

Keeping up with technology is a lot of work. Luckily, we enjoy wading through the noise just to find the gems of awesomeness sprinkled throughout. Fusion Radar is our gift to you, Current or Potential Client, so that you can enjoy all of the awesome without any of the drudgery. Unwrap it each week, and know that you’re loved by the geeks and pixel-pushers at Agency Fusion.

Acorns

Acorns is a mobile app (web app coming soon) which claims to help you invest your spare change by rounding up every purchase.

Acorns

Visualization of 15 Sorting Algorithms

A sorting algorithm is used to put a list’s elements into order. For example, a sorting algorithm can take the following list of numbers and figure out how to arrange them in order from lowest to highest: 10, 2, 17, 22, 104, 54. The following YouTube video provides a visualization (with sound) of 15 different sorting algorithms at work. Each algorithm runs until it is done ordering the list, which you’ll know has happened when the white bars all turn green.

View the video

Binary Analysis Platform

The brilliant minds at Carnegie Mellon University created a Binary Analysis Platform to aid in analyzing binary code.

BAP

Inspirograph

If you grew up with the excellent drawing toy, Spirograph, you’ll appreciate the Inspirograph’s digital version. Try your hand at creating a work of art, or view the gallery to see what others have created and submitted.

Inspirograph

GitHub for Windows

If you use GitHub for Windows, learn more about the open source projects that power it.

View projects

Final

Payment is a hot topic. Apply Pay, Coin, and now Final are all aiming to make it easier and more secure to pay for your purchases. Final allows you to use unique card numbers with each merchant, which in theory “sandboxes” each merchant in the event of a security breach.

Final

Oh My Zsh

If you’re using Zsh (Z Shell) you’ll want to check out Oh My Zsh, a framework for managing your Zsh configuration.

Oh My Zsh

20 Under 20

Flickr is featuring their 20 most talented young photographers.

20 Under 20

Wayfinding for Mobile

Achieving mobile usability can require a different approach than designing for full-screen devices.

Full article

Programming Sucks

If you know a programmer/developer, this post might give you a bit more appreciation for the complexity of their job. If you are a programmer/developer, this post might help you stay sane just one more day knowing that someone out there understands your pain.

Full article

Segment

Hat tip to our friend Brian Bond for turning us on to Segment, a single hub for gathering your site data/analytics and importing it into multiple tools like Google Analytics, Marketo, MailChimp, Salesforce, and more.

Segment

3Things Lecture Series Update

October 14th, 2014 - by Agency Fusion - Salt Lake City, Utah

3Things Lecture SeriesOur next 3Things lecture series event will be Tuesday, October 21st at 4:00 PM. We’ve got an incredible lineup of speakers that you really shouldn’t miss!

Steve Swensen | Founder, Last Advisor
Finding Success Through Self Discovery

Paul Mayne | Founder, Bloom Built
Passion to Profit: Key Ingredients to App Store Success

Stuart Eyring | Chief Operating Officer, Orbit Irrigation Products
3 Marketing Lessons Learned on 3 Continents

We finally launched a site so check it out to get more details.

Fusion Radar: October 8, 2014

October 8th, 2014 - by Agency Fusion - Salt Lake City, Utah

Keeping up with technology is a lot of work. Luckily, we enjoy wading through the noise just to find the gems of awesomeness sprinkled throughout. Fusion Radar is our gift to you, Current or Potential Client, so that you can enjoy all of the awesome without any of the drudgery. Unwrap it each week, and know that you’re loved by the geeks and pixel-pushers at Agency Fusion.

Nobody Knows What The Hell They Are Doing

A recent 99U article provides a good reminder that, in spite of appearances, other people don’t necessarily have things more figured out than you do. From the article: “I have written 11 books,” said the late Maya Angelou, who was renowned as a novelist, poet, and memoirist, “but each time, I think ‘Uh-oh. They’re going to find out now. I’ve run a game on everybody and they’re going to find me out.’”

Full article

The HTML Picture Element

Get some insight into how the new HTML <picture> element came to be.

Full article

10 Fonts for Code

Need to display some code snippets on your site? Use a font that makes the code most legible.

Full article

The Term ‘Designer’

‘Designer’ is a broad title that could imply or encompass many very specific designer roles. This article by Pixelapse is an excellent read that does much to clarify the different types of designers you may encounter or need to hire. If you aren’t sure what the difference is between a UX Designer, a UI Designer, and a Visual Designer…this article is for you.

Full article

Coding in Virtual Reality

This is trippy. Brian Peiris uses Oculus Rift, Firefox WebVR, and JavaScript to create objects in the same environment in which he’s coding. In other words, he’s both creating and viewing the objects in real time, in virtual reality. It’s a long video so skip ahead if you don’t want to spend a full 10 minutes watching.

Watch the video

TinyScreen

If you’re a hardware person, you may need TinyScreen for your next tiny project. It’s a $25 screen about the size of a postage stamp.

TinyScreen

Autojump

Autojump is for command-line junkies who want to move through the filesystem more quickly. Shortcut commands let you jump to commonly-used folders, or even open a folder in Finder/Explorer from the command line.

Autojump

Map Glyphs

Ted Grajeda created a CSS map font that includes 301 different vector map icons. This is fantastic.

Map Glyphs

CMS Training

If you create websites, you’ve surely handed off a masterpiece to a client only to have them mess things up via a content management system. This article from A List Apart suggests that training for how to properly use a CMS should be located within the CMS.

Full article

Font Size and Line Length

We often take legible, easy-to-read text for granted. Learn more about the complex interactions between font size and line length and how they need to be addressed in responsive web designs.

Full article

Isometric JavaScript Apps

The dev team at Airbnb published an article about their experiences moving from a single-page app to using isomorphic JavaScript for increased performance.

Full article

 

Fusion Radar: October 1, 2014

October 2nd, 2014 - by Agency Fusion - Salt Lake City, Utah

Keeping up with technology is a lot of work. Luckily, we enjoy wading through the noise just to find the gems of awesomeness sprinkled throughout. Fusion Radar is our gift to you, Current or Potential Client, so that you can enjoy all of the awesome without any of the drudgery. Unwrap it each week, and know that you’re loved by the geeks and pixel-pushers at Agency Fusion.

Slate

Sometimes API documentation gets the cold shoulder when it comes to design. Slate makes it easy to create attractive, responsive API docs.

Slate

Evernote’s Office

Environment does impact work. We’re constantly trying to improve our own office space so we often look to other companies for inspiration and ideas. The Evernote team, creators of the popular note-taking app, work in a pretty cool space recently featured on TechCrunch Cribs.

Evernote’s Office

If the Moon Were Only One Pixel

Josh Worth created this visualization to put some perspective to space (like, outer space). Scroll to get an idea how far the earth is from the sun, how far apart planets are, etc. Make sure you click the little sun icon at the screen’s lower right to see how fast light travels.

View the site

iPhone 6 Resolution Guide

If you’re worried about designing for iPhone 6 and 6 Plus screens, you should be. The game is significantly different than with previous iPhones, so the folks at PaintCode have created this handy overview to get you started. It’s a worthwhile read.

Full article

Searchkick

Rails developers should check out Searchkick for an intelligent, adaptable search solution. It’s apparently already in use at Instacart so that may mean it’s robust and production ready.

Searchkick

Superlooper

Tap the Q through P keys on your keyboard to live out your rock n’ roll drummer fantasies on Superlooper. Pro tip: watch the clock or you’ll waste an hour without realizing it.

Superlooper

Matchstick

A competitor to Google’s Chromecast, the Matchstick is a streaming media USB stick based on Firefox OS. The Kickstarter campaign aims to raise $100,000 to produce the device.

Matchstick

Apple Shellshock Update

If you’re a developer using your Mac as a web server, you’ll want to install this update to button up the vulnerability exploited by the Shellshock attack.

Get the update

Prototyping

Smashing Magazine has an excellent article on prototyping that is a must read. In the time you can write a thorough requirements document you can often build at least a lo-fi prototype. The prototype communicates requirements far better than pages of words, and has the added benefit of validating the idea and the user flows. We’re fans of prototyping.

Full article

Swipe Right If You Think My Brand Is Sexy

September 29th, 2014 - by Dallas - Salt Lake City, Utah

Chances are, you’ve heard about Tinder, the not-so-new dating app that all the kids are using. If you haven’t, this article may not mean as much to you, but you’re welcome to read on.

Tinder is a mobile app that helps you find the love of your life by showing pictures of other users within a certain age range and geographical distance from you.

If you see a face you like, you swipe right. If not, you swipe left.  If you swipe right on the picture of someone that swiped right on your picture, you’re matched. At that point, you are allowed to start talking to each other and decide if you’d like to go on a date, knit holiday sweaters together, or just become friends. Or so the news articles read.

“But, Dallas,” you say, “business development is complex; you can’t compare it to online dating.”

And to that, I reply, “Bologna.”

Sure, your pretty little corporate logo isn’t displayed in an app where prospective customers swipe through a collection of companies and brands. Unless you’re an ad agency in Amsterdam, in which case you have http://gopitcher.com/.

But for the rest of us, we must realize that the business of getting business is about acquiring quality attention and not simply screen time. Perhaps your one “slide” of attention is on the grocery-store shelf. Maybe it is an intro you make at a networking event. It could be a quarter page ad in an industry publication or a sentence on a search results page.

And so, without further ado, I present my list for Businessing like You Were Tindering.

  1. Be Uncommonly Attractive.
    It doesn’t matter yet how many talents you have, how smart you are, or just how much you have to offer. Those discoveries are to happen during courtship. All that matters at the very beginning is to get a swipe to the right. And in order for that to happen, people [customers] need to find themselves attracted to you. So, look good. No, seriously, just because your mom [aka, the CEO’s wife] thinks you’re super attractive, it doesn’t mean your beauty is that easy for everybody to see. Have your brand in order. Use only the best photography; Incorporate excellent design; craft compelling messaging and promotions; offer killer products. Of course, some of this comes with time. If you discover you’re just not getting any quality matches, it may be time for a makeover.
  2. A Match is not a Guaranteed Date.
    Not everybody on Tinder understands this. Newbies on Tinder often think, “I matched with someone, they must want to go out with me.” But that’s not always the case. A match is nothing more than acknowledgement that someone finds you attractive, and an opportunity to strike up conversation. In the business world, a match could be a visit to your web page. It could be someone walking into your storefront. It could be asking an employee about your services. It’s an invitation to take the next step in securing their interest. If you bombard them, or assume too much, you’re likely to scare them away, and end up getting blocked. Behavior like that often smells like desperation. It’s better to take this time as an opportunity to get to know them; qualify them and see if they possess the qualities that might make a good customer/client/partner, or if they are just a pretty face.
  3. The First Date is for Filtering.
    Congratulations, you matched! AND you got a first date scheduled! You’re on a roll. This is very validating. It feels good to know that someone you’re interested in is also interested in you.
    But the work isn’t done yet. This is the hard part. It doesn’t matter what was said via text, email, the phone or your website—when you meet in person, the whole game changes.
    Dates offer a chance to determine if you are a good fit. In business, this can be an intro meeting, a minor purchase, or even working together on a small project. Try to resist the urge to simply be what you think the other person wants you to be. Instead, see how you communicate. See if you share a similar vision and the same values. If your values are different, you’re not likely to be a great match. But that’s ok. Perhaps you can be friends. Perhaps things will change down the road. And, maybe, you can introduce each other to someone that might be a better fit.
  4. Build a Reputation for Positive Relationships.
    If your date(s) goes well and you eventually decide to have a relationship, you then start down the road of expectations and execution. Most relationships alter over time, and many relationships won’t last forever. That’s no reason to look at the time together as a negative. So things changed;  but, did you have a good time while you were together? Did you help each other meet your needs? Did you share some positive experiences? Then make sure you say nice things about each other. Hopefully, they’ll do the same for you. You never know—you may cross paths again, or they may have someone new to introduce to you.

The competitive landscape is constantly changing. Many brands that are super hot today won’t be as attractive tomorrow. Tastes change and so do customers. But there will always be people and businesses with needs to be met. And they will look to other people and businesses to help meet them. So get out there. Be the brand that people want to talk to. That others trust. This may require promotions, advertising, brand collaborations, contests; it may be networking, consulting or pro-bono work. The point is: be good for something, represent yourself well, and share yourself with others. Before you know it, you’ll have more matches than you can handle—you may even fall in love.